Jennifer Lam is the founder and managing director of The Bamboo Garden. Regarded as one of Australia's top food bloggers, Jennifer is an early adopter in recognising the power of social media and blogging for businesses. Her entrepreneurial spirit, passion for emerging technologies and eye for creative detail helps The Bamboo Garden's food and lifestyle clients to bridge the gap between embracing digital opportunities and marketing ROI.
#HokkaidoSYD — The famed ‘Hokkaido Baked Cheese Tart’ has been a huge hit throughout Asia having successfully launched in Shanghai, Singapore, Indonesia, Brunei and Malaysia. Working with HBCT on the launch of their first store in Sydney, we custom printed a range of kawaii inspired stationary sets and curated care packages to assist influencers with creating…
THE CHALLENGE To overhaul the InstaFresh brand and disrupt the meal kit delivery industry by taking convenience to the next level. The outcome of a visual identity re-design was a new brand name, Chef’s Palate, and a sophisticated new colour palette and tone of voice to match. To launch the new brand, we were responsible…
Sometimes a client doesn’t know what they want — until they see it. Chef’s Palate is a new meal kit delivery brand that helps regular people to create restaurant-quality meals in under 20 minutes. As part of our project to launch Chef’s Palate, we worked with them to completely rebrand the business name (formerly InstaFresh),…