Jennifer Lam is the founder and managing director of The Bamboo Garden. Regarded as one of Australia's top food bloggers, Jennifer is an early adopter in recognising the power of social media and blogging for businesses. Her entrepreneurial spirit, passion for emerging technologies and eye for creative detail helps The Bamboo Garden's food and lifestyle clients to bridge the gap between embracing digital opportunities and marketing ROI.
Customer satisfaction is essential for customer retention and customer loyalty, so how do you keep your customers happy? How can your business become more customer-oriented? Be where your customers are According to one study, 67% of consumers have used a company’s social media site for customer support. For most brands, this will be Facebook and…
Identifying a missed opportunity for SEO, developing customer relationships and retaining customers, we worked with Direct Shoe Warehouse (DSW) to build a chic blog that would interconnect with their online sales website. We customised an existing theme to meet DSW’s requirements and integrated Facebook, Instagram and Mailchimp widgets to connect the online user journey.
Remember this symbol #. It is a symbol which will invite more customers to your business, promote your brand, help you track your competitors and get people talking about your campaigns. The hashtag symbol is used to link and list specific topics and trends. It started as a craze amongst social media enthusiasts and now…